Optimization > Search

Titles - Search Optimization

use specific and desrciptive key words to optimize search results

Name images specifically and desrciptively

70 characters or less

Describe video with relevant keywords

Provide descriptive text alternatives within the video for when a browser won't load the image properly

Add descriptive captions to videos

Need image/copy

     FLIR E95
     Advanced Thermal Imaging Camera

 

 

Product Titles

70 characters or less

Avoid abbreviations

  • Industry standard terms and trademarks are ok
    (e.g TRMS, VDR, IR, MSX, Loz)

Avoid special characters

Add key differentiators

  • E.g. in the Ex family, the key differentiator is IR resolution

Need image/copy
Intelligent AutocalTM Optics
Streamlined Reporting

 

Copy Search Optimization

PROVIDE TOP-LEVEL, KEY FEATURE INFORMATION TO
CONNECT WITH TARGET CUSTOMERS AND THEIR DESIRED
BENEFITS.

1-2 sentences

Expand on the Product Title

Include unique and stand out benefits

Be product specific

Avoid clichés and jargons

Need image/copy offers the great features of the E75 and E85, plus 161,472 points of temperature